Blogging isn’t what it used to be. Podcasting is on the rise

More than two years ago, I took a look at Google Trends for three phrases “start a blog”, “create a blog”, and  “create a site”. I was surprised by the high volume of blog searches, compared to “create a site”.

Today, I decided to go back to Google Trends and to add the new rising star: podcasting. 

It looks like podcasting starts its exponential growth, while the blogging continues its slow but steady decline. I will be unsurprised if, in 2022, the green, podcasting line will surpass the other lines in this graph. Let’s wait and see.

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